NEW PRODUCT: URBAN DECAY LO-FI LIP MOUSSE

We’re loving the new Lo-Fi Lip Mousse from Urban Decay!  With it’s unique consistency, it feels bouncy and moist to the touch, but goes on with a velvety, powder matte finish and feels like you’re wearing nothing. Unlike any other matte lipstick you have tried before, this one comes in a single eye shadow-like compact with a spongy applicator, that reveals itself each time you open the lid. It doesn’t feel drying like other matte lipsticks or dissolve into crusty patches of color, rather it fades into a lip stain-type consistency.

The long-lasting, pigment rich formula is not only waterproof, but lets you control the intensity of the application from sheer to full coverage, just use your finger tips to tap on a wash of color for that barely there effect.  Available in eight shades, ranging from cashmere-soft baby pink to plum purple and attention-grabbing bright orange. The ultra-lightweight lip color leaves your lips feeling soft, smooth and stained with color.

Part of Urban Decay’s Fall lineup, Lo-Fi Lip Mousse, $22 is now available in store at Sephora, Ulta and select Macys and online at urbandecay.com

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