INDUSTRY NEWS: WRITE HER FUTURE WITH LANCOME

Knowing how to read and write means having the freedom to express yourself fully and build your own future freely, Lancôme’s belief. This is why they created the Write Her Future initiative, a commitment to combat illiteracy among women in both developed and developing countries. Surprisingly the number of illiterate women has not changed for the past 20 years, 76 million young women around the world are illiterate. With the Write Her project, Lancôme has committed to raising awareness of this cause, and has partnered with CARE to invest nearly 3 million US dollars over the next five years to fund international literacy programs and develop local support communities to help. “Young women lack basic reading and writing skills. Often hidden, this handicap causes young women to face exclusion and dependence, with serious consequences for themselves, their families. This is why Lancôme has committed give a voice to this invisible reality.”  Françoise Lehmann, Lancôme International President

Lancôme believes that to claim each woman’s right to education, they claim the right to become fully herself. They have also partnered with various ambassadors such as Julia Roberts, Lupitia Nyong’o, Lisa Eldridge and others to bring awareness to the cause via social networks.  “Literacy is one of the most defining human skills. We read and write—that’s how we communicate, how we share, how we express our feelings, and how we learn to understand the world. To not have that accessible to everyone everywhere is really a crime. It’s so great for Lancôme to be involved and get serious about supporting young girls in the world through the work of Write Her Future.” – Julia Roberts, Lancôme Ambassadress, Actress. 

Get more information about the Write Her Furture program and write your name here www.lancome-usa.com/write-her-future #writeherfuture

 

NEW PRODUCT: THE MAKEUP LIGHT EYELIGHT

We are excited about the newest The Makeup Light innovation, the Eyelight. Using the same technology as their popular Keylights, the Eyelight was built specifically for artistry near the eyes, such as for lash extension, microblading, or tattooing. The Eyelight features a slim elongated rectangular build that provides soft even light around the entire face. “The Eyelight has so many possibilities,” says Michael Astalos, owner and inventor of The Makeup Light. “It can replace bathroom lighting, it can be used in salons for precision work, it can be used onset – it really has no limits. We build all our products to be versatile and that’s exactly what it is.

The Eyelight is compatible with nearly all TML’s mounting options and can be combined with the the Quick Release system for faster setups. Launching along with the Eyelight, TML also introduced a Floor Stand, an additional accessory for the Eyelight. The Floor Stand, offers an easily adjustable mounting option designed for working over horizontal surfaces, such as a table, bed, or reclined chair.

The Eyelight kits are available now at the TPG Pro Shop, featuring special pricing for our TPG Pro Members. $240.00 – $299.00 tpgproshop.com

NEW PRODUCT: HOURGLASS VEIL RETOUCHING FLUID

The new serum-like Veil Retouching Fluid from Hourglass is a must have for your pro kit. The innovative weightless fluid was designed to be used in a number of ways to refresh, revive and retouch any parts of the face that need a hydration boost. Available in six shades, and packed full of skin nourishing ingredients like hyaluronic acid, plant water extract and grapefruit extract, the sheer formula glides on seamlessly under the eyes without caking or creasing, creating a soft luminous look.

In addition to the Retouching Fluid, check out the new Veil Translucent Setting Powder, an ultra-refined finely milled loose diamond powder with soft-focus reflecting particles that refracts light without the flashback. It blurs and minimizes the appearance of pore, fine lines and wrinkles and works well on all skin tones for an invisible natural finish.  $34.00 – $46.00  hourglasscosmetics.com

NEW PRODUCT: VISEART ABSINTHE & SIREN THEORY PALETTE

VISEART introduces two new striking SS2018 Theory Palettes – Absinthe and Siren. Each new palette introduced to the Theory collection celebrates the beauty of individuality and strength in personality. The Absinthe palette, Theory Eye 06 offers up a spectrum of emeralds, with six all new transformative shades, three matte and three shimmery. While the Siren palette Theory Eye 07 features a range of terra-cotta tones, with three matte shades from fair and medium peach to deep terracotta, along with three new shimmery metallic shades. Each palette of 6 shades, all complimentary can be intermixed or worm alone, to meet each of your client’s style.

We got a chance to get up close and personal with these palettes and they are divine, the shadows are so rich, that when applied it feels like it almost melts into the skin. Pro Tip: prep eyelid with Viseart Seamless Eye Primer before applying shadow for extra staying power. Each of these palettes exhibits the thoughtfully hand-crafted quality we have come to expect from Viseart. Ingredients are all natural and organic and contains no parabens, gluten, petrochemicals, silicone or mineral oils. The compact style packaging folds into a working magnetized easel, which makes it the perfect kit essential for professional artists.

Both Theory Eye 06 Absinthe and Theory Eye 07 Siren $45 each, are available now exclusively at Muse Beauty.Pro and will launch live at The Makeup Show popup San Francisco March 24 & 25th 2018. Both palettes are available online at www.musebeauty.pro

NEW PRODUCTS: BRING THE HEAT AND HI-FI SHINE WITH URBAN DECAY’S LATEST ADDITIONS

We are loving the newest additions to Urban Decay’s line-up, the Naked Petite Heat palette and the Hi-Fi Shine Ultra Cushion Lipgloss, both launching this March 2018. First up, the latest addition to their cult following Naked collection, the Naked Petite Heat. This palette features six all new matte shadow shades inspired by the popular Naked Heat, five matte shades for the lid, crease and liner and one demi-matte highlighting shade. Everything you need to create gorgeous looks for every client from soft to sultry.

The shadows are velvety to the touch and goes on smooth with a high blendable pigment payoff. We had a chance to play with this palette and it delivers on color and texture, one swipe and done. The shades are very earthy and features hues such as Hot Spell, a terra-cotta color, Strike, a rich reddish brown, Heist, a rich cayenne or Wild Thing, a burnt orange shade. Each shadow, perfect for all skin tones, can either be worn individually or paired up with other shadows for customized looks. Plus the petite palette size makes it a perfect fit for your professional makeup kit!

The next newest addition is the Hi-Fi Shine Ultra Cushion Lipgloss. Ultra-shiny, cushiony long-lasting gloss that glides on smoothly with a peppermint fresh feel. The non-tacky lip gloss contains both peppermint oil and vitamin E, which helps to hydrate and leave lips feeling nourished, and plumped. Your clients will have 20 glosses to choose from, from brights to soft neutrals, in four different finishes—metallic, holographic, cream and sheer cream.

We love the modern futuristic look of this gloss tube and the flexible applicator makes it easy to apply, delivering a generous amount of color in one swipe. A few shades we are obsessed with are Naked, a neutral pearly nude pink, Jawbreaker, a creamy purple and the holographic shades SPL and Snapped.

Naked Petite Heat, $29 will be available March 8, 2018  and Hi-Fi Shine Ultra Cushion Lipgloss, $20 available March 30, 2018. Both will be in stores and online at Sephora, Ulta Beauty  urbandecay.com.

MILESTONE: 10 YEARS OF BEAUTY TALK

What inspired you to start Beauty Talk Radio ten years ago?
Ten years ago, I wanted to do a radio show to create consistent beauty conversations among industry professionals as a way of having fun. It quickly turned into something that was very informative an inspiring.

What has been one of your most memorable moments on the show?
Denise Tunnell: The very first time that Sam Fine was on the show is my most memorable time. There was a large live listening audience with many people calling into the show as well as many makeup artists active in our chat room.

Janice Tunnell: Interviewing Mikki Taylor, formerly of Essence Magazine as well as interviewing Ve Neill, another Film Artist that we’ve admired and respected for years.

With the many amazing industry professional guests you all have featured on Beauty Talk, what’s been the common message from your guests?
DT: Beauty comes from within.
JT: And believe in yourself.

How has the industry changed since Beauty Talk started 10 years ago?
Two words, Social Media. Social Media is much bigger. When we first started the show, Twitter was the popular social media of choice for the industry. Now, pictures are everything as well as live video. Also, everyone is a makeup artist now.

What makes a program like Beauty Talk so special and resonate with your listeners and guests?
DT: Beauty Talk is the kind of show that inspires you. It gives you Continue reading

NEW PRODUCT: MAKE UP FOR EVER ULTRA HD PERFECTOR

We’re excited about this new type of foundation from MAKE UP FOR EVER, it’s lightweight, easy to apply, offers buildable coverage that moisturizes while protecting skin with SPF 25. The Ultra HD Perfector weightless, blurring skin tint is perfect for those non-makeup wearing clients who want instantly luminous healthy looking skin. Available in ten shades, this long-lasting perfector offers up sheer to medium coverage. and  the coated pigments warm to the complexion allowing for a natural finish. The formulation contain silica powders, which help blur and smooth the skin’s texture, while moisturizing properties leaves skin feeling soft and fresh throughout the wear.  Pro Tip: Best applied with fingers from the center of the face outward. For medium coverage use with a flat foundation brush or blending sponge.

The Ultra HD Perfector, $36 launching early March, 2018 and will be available in-stores and online at www.makeupforever.com #UltraHDPerfector

NEW PRODUCT: MEHRON E.Y.E POWDER SHIMMER


Check out the latest from Mehron, the E.Y.E Powder Shimmer. These velvety smooth shadows not only blends and builds effortlessly, but will not cake or crease. These E.Y.E Powders are designed to handle HDTV and built to last. The light weight, long-wearing formula contains beneficial properties of Vitamin E and Shea Butter and is vegan, cruelty free, and talc and paraben free.

The shimmer shadows perfect for all skin tones, are available individually or in palette form. The mirrored palette comes with a professional two-sided synthetic eye shadow brush, perfect for contouring and blending. E.Y.E Powder shadows are also available in matte.  Pro Tip: Shimmer shadows perfect for highlighting and accenting the eyes. Remove easily with with Mehron’s Bared ™ Makeup Remover.

The E.Y.E Powder Shimmer shadows Palette $49.00 Individual: $9.00 will launch March 2018, and will be available at www.mehron.com

NEW PRODUCT: MAC HYPER REAL GLOW

Help your clients get highlighting perfection with the new Hyper Real Glow palettes from MAC Cosmetics. The Hyper Real Glow collection includes two highlighter palettes containing three shades, the Get It Glowin, offers up golden hues, while the Flash + Awe, have more pink tones.  The creamy highlighting powdered formulation, create a flawlessly smooth radiant finish.

Apart from the two highlighter palettes, are 9 new Hyper Real Glow Next to Nothing Face Color, with shades from Light/Light Plus to Dark/ Dark Deep and Dark Plus and two new synthetic brushes, a large angled contour brush and a fan brush.

The Hyper Real Glow Palettes, face color and brushes, $31 – $39.50, will be available in-stores and online on February 15, 2018. www.maccosmetics.com #MACHyperRealGlow

INDUSTRY NEWS: BE A PART OF OUR TEN YEAR ANNIVERSARY ISSUE!

ON MAKEUP MAGAZINE IS CELEBRATING TEN YEARS! And here is another chance for TPG Pro Members to see their work in On Makeup Magazine, the Spring 2018 issue! Not a member yet? Join today and access this opportunity. March 5, 2018 is the deadline to submit your work for consideration in this issue. All Submissions will be reviewed by The Powder Group/On Makeup Magazine production team and member story will be chosen to be included in the Spring 2018 issue.
*Please submit stories to members@thepowdergroup.com
*Questions about submissions contact members@thepowdergroup.com

Submission Criteria: 

  • Submissions of four to five pages for beauty or creative makeup stories will be accepted. Story submissions must be complete, retouched and have both photographer and model rights-of-publication signed off on before submission.
  • Only stories that include between four and five pages will be considered.Only beauty or creative makeup focused stories will be considered. Photographer contact information and permission to publish must be included with entry. On Makeup Magazine may edit the story to no fewer than three images.

  • There are no submission fees or purchase necessary, however this offer is open ONLY to TPG Pro members whose membership is current and valid. Information on how to join TPG Pro can be found at www.thepowdergroup.com

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