New from Yves Saint Laurent Beauté comes Mascara Vinyl Couture! This vinyl textured, highly concentrated lacquer liquid mascara pigments took four years to develop, resulting in revolutionary, intense, super shiny color for lashes. These high-sheen vinyls were formulated to lengthen, voluminize, and curl with saturated color. The formulation also contains four different biomimetic oils, including argan oil, carthame oil, sweet almond oil and castor oil, for lash care. It comes in nine shades, Aubergine, Blue, Green, Hazel, Pink, Black and Purple, and two sparkling topcoats Gold and Dark. They can be worn alone or mixed and matched to make eyes pop. There are also corresponding eyeliners which pairs perfectly for a gorgeous look. YSL Mascara Vinyl Couture, $29 available now at www.yslbeautyus.com