New from Kryolan, comes Pure Pigments! A versatile loose powder that delivers pure color. Pure Pigments was specifically developed by Kryolan’s chemists for fashion and creative make-up pros who asked for a product with enduring vibrancy and richness – whatever the conditions. This velvety matt micronized powder comes in 32 shades, from the blackest black, to the brightest hues and purest pastels.

“The beauty in this product is its simplicity. We asked for pure, matt pigments that would provide perfect color pay-off, and that is exactly what Pure Pigment provides. All make-up artists know that colors and textures often look different when photographed, but the purity of this product means that what you see really is what you get.” Said Paul Merchant, global head of make-up at Kryolan, Pure Pigment, $18.95 available at




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