Lancôme’s latest groundbreaking foundation Le Teint Particulier Custom Made Makeup, introduces breakthrough technology used to detect an individual’s skin tones. You read that correctly, this uniquely blended one-of-a-kind match, delivers a highly-personalized foundation that emulate your unique complexion.
Launching in nine markets in the US, Lancôme is offering a highly sophisticated and unique service in cosmetics, by changing the way the world experiences foundation. Offering each woman her very own custom blended formula, Le Teint Particulier’s weightless, highly pigmented formula glides on easily and will flatter and hydrate a Pro client’s wide range of skin types. The shades are created to reflect cool, warm or neutral undertones and is oil-free, fragrance-free and safe for sensitive complexions.
Purchasing this foundation begins with a one-on-one consultation with a Lancôme Beauty Advisor scanning a client’s facial skin tone. The data is then processed through an algorithm that measures skin tone to pinpoint accuracy. Next the formula is blended right then and there for the perfect personalized foundation. The color accuracy is maintained via the specially equipped machine with its eight peristaltic heart pumps that allows for airtight blending and customized coverage: full, medium or sheer. The 24-hr hydrating formula can also be enhanced with additional moisturizer depending on individual basis, for a truly flawless natural glow.
“Over the past few years, Lancôme has had great success in offering extensive shade selections to women of all skin tones. With the new customized foundation – developed with extensive research in skin tone emulation – Lancôme is offering custom matching for all clients” says Suriya Parksuwan, President of Lancôme USA.
Le Teint Particulier Custom Made Makeup, $80 is now available exclusively across nine markets at select Nordstrom locations. www.lancome-usa.com