The uber talented Danssa Myricks —  Pro Makeup Artist, Global Educator, Mixologist, Photographer and Product Developer. Her approach to beauty, is quite distinct and offer up a unique perspective in beauty industry. One look at her body of work on instagram ignites the creative ambition in each of us.  Danessa’s unique style and approach to beauty has given her the opportunity to work with a broad range of clients in the makeup, music, print, tv and trade show industries. Her work has appeared in publications such as Vibe, Essence, Teen People, Today’s Black Woman and a host of national and International Beauty Publications. While her brush has touched the faces of many well known celebrity clientele such as Madonna, Britney Spears, Chris Rock, Allison Williams and more.

Along with Danessa’s role as co-creator with global beauty brands like Kiss and her on-going role as Director of Product Innovation at Benefit Cosmetics, she also heads up her own brand Danessa Myricks Beatuy, and Elevation Lashes. “A  global beauty blend of professional insight and wearable cosmetics available to every makeup devotee on the planet.” We hope Danessa’s images and work inspire you as much as they have inspired us. @danessa_myricks |

Danessa Myricks will be a keynote speaker at The Artist Summit 2017, the year’s most inspirational pro-focused event.

Photos Courtesy of: @danessa_myricks 


NYFW17 is in full swing and although the clothes in itself make a bold statement, we are excited to see all beauty trends on display.  We look forward to seeing the inspired looks created by some of the best in the pro industry.  At this year’s NYFW we are seeing everything from dewy fresh faced beauty looks at the Altuzarra and Brock shows, to a bit of the 70s twiggy, flower child inspired looks at the Tadashi Shoji and Jeremy Scott shows.  This year’s beauty trends seems to be all about minimal beauty with a bold edge, with the bold accent on lips and eyebrows. We have narrowed down a few beauty looks that have caught our eye so far at NYFW AW17.  Also get a beauty break down and all products used on some of the looks created by MAC Cosmetics for Jeremy Scott, Altuzarra, Prabal Gurung and DesiGual shows below.

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Show off your pro makeup look, by letting your lips shine with Kryolan High Gloss five new pucker-worthy shades, Beautilicious, Seduction, Noble, Girly, and Doll.  These high shine glosses are developed with special pearl pigments that provide lips with extra long-lasting radiance. Available in 34 vivid shades, they are great for thinning out heavy color or creating a softer more sheer appearance. The non-sticky formula glides on smooth, and offers up full coverage while moisturizing your lips.  Pro Tip: Try mixing with Kryolan Glamour Sparks for an intense shine on camera or for a glamorous evening look. Kryolan High Gloss, $19.50 available at


VISEART Palette 10 Warm Mattes

The latest must-have palette from VISEART Paris is sure to be an essential part of any makeup pro’s kit.  The VISEART Shadow Palette 10 Warm Mattes includes 12 richly pigmented shades that are great for creating a variety of makeup looks, from neutral to dramatic.

Each row contains a hue to match every skin tone. Row one – includes a range of golden under-toned shades from sesame & ochre to a deep buttercup. Row Two – consist of shades from soft apricot & cantaloupe to rich sienna. Row Three – includes the essential range of redish-browns from chestnut to dark chocolate & deep Indian red. The VISEART Palette 10 Warm Mattes, imported from France contains No parabens, gluten, petrochemicals, silicone or mineral oils. $80, Available now at: MUSEBEAUTY.PRO #viseartlove



ITArtistProgramLaunchLast week in New York City, IT Cosmetics celebrated the launch of the company’s new IT Artist program with much fanfare at the beautiful La Sirena at the Maritime Hotel.

The professional makeup artist industry’s best and brightest were on hand to celebrate the new program, which provides a pro-only discount on IT Cosmetics products,ano and focuses on the brand’s support of professional makeup artist – their IT Artists. Guests were treated to cocktails and hors d’oeuvres amongst an elegant backdrop of a collection of beautiful IT Cosmetics products.

Greeting guests at the event, from IT Cosmetics, were Shannon Pollitt, Senior Manager, Pro Artist Division and Shannon Pirie, Vice President of Education along with Toni Oliveri, Director, Retail Operations and Allison Slater Ray, SVP, Global Marketing & Communications.

“IT Artists have been so supportive of the brand and have been instrumental in spreading the love about IT.” said Pirie “The products are truly game changing and deliver the results that professionals need, while also improving their clients skin, even after they take IT off!”

The event featured play stations that were set up for pros to experience, and experiment with, the brands newest products including their beautiful Heavenly Skin Brushes. IT Cosmetics also launched their newest product Confidence in a Compact at the event. Developed with plastic surgeons, Confidence in a Compact starts its life as a first-ever, clinically shown anti-aging solid serum, and is infused with full-coverage pigments and SPF 50+ UVA/UVB broad-spectrum physical sunscreen. It delivers all the skincare benefits of the brand’s popular Confidence in a Cream plus a full-coverage foundation and SPF 50+ in one simple step. This one is bound to be the newest pro essential from the brand. Get more information about the IT Artist Program here:

Check out some highlights from the IT Artist launch below.

Photo courtesy of: Erik Walter | IG @erikwalterphoto
Special Thanks to Alex Lamarsh



Michael Devellis 2017

As we kick off another busy year at The Powder Group we wanted to sit down with TPG and On Makeup Magazine founder, Michael DeVellis to gain some insight on the state of the industry, what artists need to focus on today to make their career the best it can be, and what makes The Powder Group stand out in an increasingly crowded industry.

With more than 20 years of experience working with hundreds of top artist, product lines, artist agencies, productions and publications, Michael has a unique perspective on the career of professional makeup artistry. We hope you’ll find some inspiration in his message for our community in the interview below, along with what to expect from The Powder Group in 2017.  We hope to not only continue to support our TPG Pro members, but also bring together a community of future TPG Pros to come.

Why is it important for artists at all levels in their career to continue to invest in their education and growth?
Especially today, when the career of the makeup artist is gaining in popularity due to exposure in the media, television programming and social media, it’s important to do everything you can to be a stronger artist and craftsman, better business person and great creative mind. Gathering with others for education and other events is a key part of that elevation of ones career as an artist. It’s a huge part of what we do at The Powder Group.

The effect of social media on our industry is inarguable. How do you think our industry has been effected by it and what should we look out for this year?
I think that our industry has been effected in countless ways by social media. But the key thing is to remember that Continue reading


Hourglass newly launched lipstick collection GIRL Lip Stylo, is a collection intended to help recognize the good in others and yourself. GIRL: Four Letter That Can Change The World! The 20 shade collection with powerful names like Protector, Activists, Innovator, and Visionary are all brought to life by model turned role model Jenny Shimizu and the #GIRLFORGOOD social media campaign. “Jenny is not just the face of GIRL, but a partner and an inspiration – she is fearless, confident, and passionate. She is more than a model; she is a role model,” says Hourglass founder Carisa Janes. “It’s imperative that we are sharing stories, like Jenny’s, of confidence, inspiration and of making a difference.” 

#GIRLFORGOOD encourages everyone to celebrate and inspire each other through the use of the social image generator at Users can create and share a photo of themselves or a friend, using one of the 20 shade names.  By participating in #GIRLFORGOOD, Hourglass hopes to flood the internet with positivity – today, anyone can be a source of inspiration. “We live in a world of unprecedented reach; it’s a time when anyone can use their influence for good,” says Shimizu.

The GIRL Lip Stylo collection features the color intensity of a lipstick fused with a blend of shea butter, Jojoba, Mimosa and Sunflower Seed, leaving lips with a soft lustrous finish. GIRL Lip Stylo,  $32, features a precision tip which allows for easy and precise application without the need for sharpening. Available at Barneys New York, Bergdorf Goodman, Bluemercury, Canyon Ranch, Hourglass Abbot Kinney,, Nordstrom, Sephora, Space NK and


MUAH2017Nominations for the 2017 Local 706 Make-Up Artists and Hair Stylists Guild Awards (MUAHS) have been announced, and include nominees in 23 categories honoring make-up artists and hair stylists outstanding achievements in motion pictures, television, commercials and live theater. Winners will be revealed during the annual black-tie MUAHS Guild Awards ceremony on Sunday, February 19, 2017 at The Novo by Microsoft at L.A. Live. Please see list below for a list of all 2017 Nominees.

“This year’s record entries for the Make-Up Artists and Hair Stylists Guild Awards from the talented global community of artisans is very exciting, and we look forward to celebrating their unique achievements and exceptional bodies of work. Congratulations to all the nominees who should be very proud of their extraordinary creations!” – Sue Cabral-Ebert MUAHS President.  Continue reading


Determined, Able, Beautiful, Loved, Present, Ready, Enough, Strong, Happy, Confident #IAMFIRST  The new campaign from Bdellium Tools created with the intentions to generate and drive positivity, self-worth and putting yourself and loving yourself FIRST. The idea is to start each day and each makeup regimen both personal and for clients with a state of mind that banishes self-doubt and criticism. Studies show that we criticize ourselves more often than we realize. Therefore, Bdellium Tools launched the I AM FIRST FIRST brush set to help in silencing that dialogue with a this set of empowerment tools.  Tools to help you and your clients reflect and focus on themselves first, by resetting your mind and actions every day.

This limited edition brush set includes 10 best-selling brushes from the Studio Line, each displaying a positive affirmation to help promote empowerment and reminds you to both love yourself and extend on to others. “Out of all our collections, this is the one I am most proud of. The I AM FIRST Brush Set is for everyone who wants to change their mindset to something positive every morning. It’s a way to express and unite, and redefine what it means to be beautiful.” -Edward Kim, Founder of Bdellium Tools

Take part in the campaign by using the hashtag #IAMFIRST and sharing your own stories related to the brushes on social media.  The IAMFIRST brush set, $75 available now at